Charlotte Casiraghi to be the new face of Montblanc

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The Luxury brand Montblanc revealed the name of its new muse on Monday at the Salon International de la Haute Horlogerie in Geneva. Mademoiselle Charlotte Casiraghi, 28 year-old daughter of Princess Caroline of Monaco, has been chosen to represent the new Bohemian Collection of the Swiss brand to be released in September 2015.

“We are delighted to welcome Charlotte Casiraghi in the Montblanc family. She really represents the comtemporary Boheme woman: independant, sophisticated, inspired, talented and pioneer with a total commitment for everything she carry out. Her beauty and charism are part of her fascinating personality” declared Jérôme Lambert, President General Director of Montblanc.

The grand-daughter of late Prince Rainier III of Monaco and Princess Grace Kelly felt honoured to join the famous Maison Montblanc. “I am pleased to collaborate with Montblanc, a luxury Maison which expresses an exceptional European know-how and excellency in the conception of its most beautiful pieces.” detailed Charlotte Casiraghi.

Skilled horse rider, Charlotte Casiraghi embodies the equestrian line of the Fashion House Gucci and most recently fronting its first ever cosmetics campaign.

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